January 21, 2019

Three Essential 2016 IT Trends To Understand To Ensure The Future Success Of Your Business

As leaders in providing information technology services and networking support in Orange County, Zephyr Networks understands and adapts to constantly evolving IT trends. The rise of mobile technology and private cloud services are two key examples of this ongoing evolution. What business owners need to understand is that everyone is connected to everyone, everywhere, all the time. Since such an intense and expansive level of connection is now available, the opportunities and the risks exist side-by-side.

At Zephyr Networks, our goal is to help you take advantage of the opportunities to improve the profit margins and the productivity of your business while minimizing the risks. In terms of this article, our focus will be on taking advantage of three essential 2016 IT trends to help ensure the future success of your business. In our next article, we will highlight the dangers of cybercrime in 2016 and how to improve your cybersecurity in order to minimize the risks.

Three Essential 2016 IT Trends —

  1. Taking Advantage of The Device Mesh
  2. Greater Emphasis on Private Cloud & Data Center Services
  3. Fast Data Processing Becomes More Accessible

1) Taking Advantage of The Device Mesh

2016 it trends, device mesh

2016 IT Trends Include The Device Mesh

In 2016, your awareness of the device mesh will go from a “What the heck is a device mesh?” to “Are all of our employee’s devices connected and optimized for the device mesh?” The device mesh includes traditional business computing, mobile devices like smart phones and tablets, new forms of wearable technology, and a bevy of consumer and home electronic and automotive devices. In the post-mobile world, the device mesh extends the connective range of the user to just about everywhere.

Even more importantly, it extends the range of your employees. Suddenly, they can be doing work and accessing proprietary information while on the go; in restaurants, on airplanes and even while commuting to work. As the device mesh grows, greater cooperative interaction between devices needs to emerge. Moreover, user experience of websites and online services must be optimized to meet the needs of this new bevy of devices. If your customer can’t see your offerings on their smart phone, they won’t remain your customer for very long.

In terms of your business, Zephyr Networks can help your company make the device mesh work for you while ensuring the security of your proprietary data across multiple platforms. Isn’t it essential that your employees can do their work safely and efficiently across multiple platforms? The device mesh should not be a spider’s web that entraps your company, but an array of exciting opportunities that help your expand your technological reach.

2) An Emphasis on Private Cloud & Data Center Services

InfoWorld’s David Linthicum has suggested that 2016 will be the year when the phase “cloud computing” is retired. Instead, people will go back to simply saying “computing” because the cloud has become that essential to the modern world. Zephyr Networks agrees with this belief, although the transition in the lexicon might take a little longer. After all, the adoption of new technological opportunities is always slower than expected as business owners resist change. Given this resistance, Zephyr Networks now provides a private cloud and data center services audit for our clients, providing an education side-by-side with a description of how this technological opportunity can help your company.

The most important access of a private cloud is so obvious that it almost feels absurd to say it aloud: Privacy and Autonomy for Your Company. Rather than being a little fish in the ocean, threatened by larger predators and pollution and anything else you can imagine, your company becomes a big fish in its own pond, protecting your company’s data while accessing a tailored package of services that make sense for your business. The focus of a private cloud and data center services audit is to understand exactly what your company needs to continue on its path of success. To learn more about how Zephyr Networks can help you keep pace with this 2016 IT trend, please contact us today.

3) Fast Data Processing Becomes More Accessible

In 2016, the fast data processing speeds used by Netflix and Amazon will now be accessible for small to mid-sized companies. Rather than be restricted to slower online processing speeds offered by cable companies and the like, your company can become a modern racecar without taking unnecessary risks. The goal of Zephyr Networks is to provide your company with the high performance technology options needed to succeed in today’s world.

The private cloud and low latency data center services offered by Zephyr Networks can help a small to mid-sized company succeed by accessing the benefits of fast data processing. Zephyr Networks believes that small to mid-sized companies to access the fast data processing capabilities of larger companies. With our Level 3 Data Centers, your company can access the data processing speed with low latency that is used by the Internet giants.

The data center services team at Zephyr Networks understand that your business needs high performance technology with super fast Internet speed. By offering the very best in private cloud and networking support, we can make this happen. To learn how Zephyr Networks can help your company take advantage of these 2016 IT trends, please call Zephyr Networks today by calling (800) 884-7559.

Why Should Microsoft Or Amazon Be Gatekeepers Of Your Company’s Private Data?

Recent conflicts between the government and giant tech companies like Microsoft and Amazon web services raise the question of who should be the gatekeepers of your company’s private data. When it comes to a company’s private data and customer information, why trust faceless tech behemoths with such a critical responsibility? Such trust seems foolish, particularly in light of the size of your small to mid-sized business in comparison to these corporate giants.

Why would they care about truly protecting what is the most precious resource of your business: Your intellectual property, your private data and your customer information?

Your Company’s Private Data

When Microsoft refused to comply with a warrant in December 2013 for emails from a business suspect in a court case, industry officials and civil liberties advocates raised a red flag. Why should Microsoft be making such a decision? Zephyr Networks believes such cases are a major reason to embrace the private cloud. After all, with a private cloud, you control your own information and access to that information. You should make such decisions, not Microsoft.

The White House, after months of study, has yet to articulate a public response to the argument that a victory in the Microsoft case would provide authoritarian governments, particularly those of China and Russia, with a way to get access into computer servers located in the United States. “Clearly, if the U.S. government wins, the door is open for other governments to reach into data centers in the U.S.,” Brad Smith, Microsoft’s general counsel, explained in an interview. Amazon web services and Microsoft are fighting efforts to give the federal government access to their communications. But will they fight for you?

Why Is A Company’s Private Data In The Mix?

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Your Company’s Private Data

The question that Zephyr Networks wants to raise is why should your company be part of this epic battle? Why are you entrusting Microsoft or Amazon web services with your company’s precious information? By embracing the private cloud, you put the power back into your own hands. This is why Zephyr Networks runs a data services center in Irvine for our clients, giving them access to a private cloud where they make the decisions and they are in control.

“People want to know what law will be applied to their data,” Brad Smith of Microsoft continued. “French want their rights under French law, and Brazilians under Brazilian law. What is the U.S. government going to do when other governments reach into the U.S. data centers, without notifying the U.S. government?”

Such international issues should not affect your company. Your company’s data should not be subject to a potential international tug-of-war.

Zephyr Networks Protects Your Company’s Private Data

By becoming a part of the Microsoft or Amazon web services behemoth, by allowing these corporate giants to control your company’s data, your are falling prey to their whims and fancies. By embracing the private cloud, you remain in control of your company’s information. It’s that simple. Rather than being a cog in a giant machine, learn about the independent freedom and reliable security of the private cloud by contacting Zephyr Networks today.

Zephyr Networks Offers Holiday Upgrades Of The Latest Technology That Could Help With 2014 Tax Savings

Holiday upgrades equal the rare combination of a smooth transition married to cost-saving tax incentives. With Thanksgiving over and Christmas right around the corner, Zephyr Networks is offering our clients and new potential clients a way to save money while improving their technological capabilities. End of the year tax incentives equal the ability to reduce your company’s 2014 tax burden. By spending money today on holiday upgrades, improving computing and networking systems, you will have them up and running by the end of the year.

Holiday Upgrades Can Mean Tax Savings

The idea is to get spending on the books now by having new computer upgrades up and running before the end of the year. If the systems are in place by year’s end, the expense can offset profits, lowering your taxes later. By purchasing new equipment like computers, tablets and mobile phones that are tax deductible as legitimate business expenses, you create tax savings in 2015. Such opportunities are a big reason why the Zephyr Networks team works through the holidays.

In addition, by working through the holidays, we assure our client that any new technologies or computer upgrades are integrated into your company with as easy of a transition as possible. During the holiday season, interruption is minor. Such downtime means it’s the perfect time for a major upgrade and a smooth migration. While the competition is off skiing, Zephyr Networks is working hard for your company to give you that competitive edge in 2015.

Zephyr Advantage = Holiday Upgrades Installed

holiday upgrades, tax savings, zephyr neytworks

Zephyr Networks Holiday Upgrades Mean Saving Money

Any good accountant will tell you that spending money on better equipment and technological upgrades at the end of the year is a great way to offset profits. By using funds spent on holiday upgrades as company tax deductions, technological upgrades truly become holiday upgrades. After all, isn’t the best-looking version of Santa the one that looks a little like more Benjamin Franklins in your pocket?

The bigger bonus of holiday upgrades is that the newer, more cutting edge equipment delivers greater reliability and greater security. You also can upgrade your network security software and virus protection capabilities, providing the safety your business deserves while doing some smart tax planning. The majority of such computing, networking and mobile offerings are tax deductible as legitimate business expenses. Still, at Zephyr Networks we do not pretend to be accountants. As computer networking, information technology and cybersecurity experts, we recommend you talk to your accountant.

Holiday Upgrades Make Sense

Without question, however, in today’s day and age when the latest computer hardware and mobile devices are improving at such a rapid pace, making a smart holiday upgrades make sense. With better and faster mobile devices like the latest tablets and smartphones, your employees can have what they need to do their jobs effectively wherever they happen to be. Such an expense is money well spent because you are improving your company’s capabilities while reducing its tax burden.

Through a free consultation, Zephyr Networks will examine your year-end technological needs and make specific recommendations about what upgrades to purchase before 2014 is over. If new equipment is needed, we will explain what is needed and why it is needed. As a new client, we will help integrate the new upgrades into your company’s technological culture and train your staff when needed.

Time To Take Action Is Now

holiday upgrades, zephyr networks

Your Holiday Upgrades Up & Running By 2015

An accountant friend of Zephyr Networks told us that Congress has not extended section 179 of the tax code that corresponds to accelerated depreciation. As a result, if businesses want to take advantage of accelerated depreciation they need to have the new hardware and software in place and functioning before midnight January 1st, 2015. Zephyr Networks can make this happen, and this is why we work through the holiday season, installing holiday upgrades of computer equipment and networking solutions. While you are on holiday, Zephyr Networks will be working to get your holiday upgrades up and running.

According to the accountant, cloud computing services could be a workaround. If your company signs up for cloud based services, colocation, virtual private servers, or dedicated servers before the end of 2014, your business does not have to put the entire investment on their books today. Still, since the Zephyr Network’s private cloud is already in place and operational, you can expense the entire licensing for cloud computing immediately. When it comes to holiday upgrades, this makes good sense. Please check with your company’s accounting firm to see if such an option works for you.

Call Zephyr Networks To Learn More

To learn more about holiday upgrades as 2014 comes to a close, please contact Zephyr Networks today by calling (800) 884-7559.

 

Disclaimer: Zephyr Networks is not an accounting firm so we are not offering any accounting direction, advice or feedback. We strongly recommend you consult with a licensed CPA to receive expert clarification about any points raised in this opinion piece. In addition, this article presents only a partial view of the subject matter. It does not claim or attempt to be comprehensive or perfectly accurate. Pursuant to U.S. Treasury Department Regulations, any federal tax commentary in this article is not intended or written to be used for the purpose of (i) avoiding tax-related penalties under the Internal Revenue Code or (ii) promoting, marketing or recommending to another party any tax-related matters addressed herein.

 

What Is A Private Cloud And Why It Makes The Most Sense For Your Business

A private cloud offers a distinct and secure cloud-based environment in which only the specified client can operate, thus avoiding the dangers of the public cloud while offering the benefits of virtualization. As with other cloud models, private clouds deliver computing power to your company as a service within a virtualized environment that has an underlying pool of physical computing resources. With a secure data services center based in Orange County, Zephyr Networks offers the best in private cloud options and solutions.

Private Cloud Model at Zephyr Networks

private cloud, zephyr networks, cybersecurity

Security of the Private Cloud

The difference between the private cloud model offered by Zephyr Networks and the public cloud offered by Google and other Internet giants is simple to illustrate. Like the picture at the right, your company needs the security of a classic white picket fence. You need to know your data and information is safe. Although the most important aspects of your computing requirements remain virtualized, the private cloud offers an advanced level of security and privacy. Such security has become a necessity for many businesses in this day and age.

When a data breach could mean the end of your business and possible lawsuits, a private cloud is the answer that your business needs. When compliance regulations are growing from both a state and federal perspective in terms of client information, a private cloud offers the protection needed to stay in compliance. From HIPAA to complex financial regulations, the private cloud avoids the problems that data breaches of the public cloud have made so common.

No Maintenance + Reliable Power Backups

A key advantage of a private cloud like at the Zephyr Data Services Center is you no longer have to worry about ongoing maintenance. You don’t have to worry about cooling your server rooms or any other technical issues because we do everything for you. More importantly, all maintenance questions are covered, turned into reliable answers.

In the modern world of 24/7 business, can you afford a time out period for your business because of power issues? With the recent heat wave and the resulting rolling blackouts, many companies were temporarily crippled. Imagine the business lost and the opportunities tossed out the door. By relying on the Zephyr Data Services Center, you have the power back-ups and cooling reliability that your business needs to guarantee success.

Public Cloud Dangers vs. Private Cloud Security

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The Zephyr Data Services Center

A public cloud has multiple clients accessing virtualized services and resources from the same pool of servers across public networks. In contrast, the private cloud draws on a distinct pool of protected physical servers and computers. Hosted externally at the Zephyr Data Services Center, these resources and services are accessed across private leased lines or secure encrypted connections via public networks. The benefits of such managed services are multiple with protection and reliability being high on the list.

The additional security offered by the ring fenced cloud model is ideal for any organization that needs to process private data or carry out sensitive tasks. For example, a financial company that is required by regulation to store sensitive data internally should utilize a private cloud service. At the same time, such a company wants to benefit the advantages of cloud computing within their business infrastructure, such as on demand resource allocation.

Learn More About The Zephyr Private Cloud

By accessing a private cloud, the security and the flexibility go hand-in-hand or server-to server with a tailored array of services offered. The private cloud model is closer to the more traditional model of individual local access networks (LANs) used in the past, but with the added advantages of virtualization. If you want to know more about the private cloud opportunities offered by Zephyr Networks, please contact us today for a free consultation.

Did You Know A Public Data Breach Will Cost Your Company Up To A Third Of Your Clients And Customers?

A public data breach can really hurt your company in both the short-term and the long-term. As a respected provider of network security options in Orange County with private cloud capabilities, Zephyr Networks knows that retailers, service-oriented business owners and healthcare providers need to be put on notice right away. If your company suffers a public data breach, you should expect to lose up to a third of your clients and customers. Such frightening findings have been revealed in a new study entitled “Avoidable Collateral Damage from Corporate Data Breaches,” conducted by Javelin Strategy & Research and sponsored by Identify Finder.

Reported on in an article on e-Security Planet, Javelin surveyed 5,634 U.S. adults on their views around data security and privacy. Three points in particular stood out as being downright unnerving for a business owner facing a potential public data breach.

Public Data Breach Downside

  1. 33 percent of consumers said they will shop elsewhere if their retailer of choice suffers a data breach.
  2. 30 percent of patients said they will find a new healthcare care provider if their hospital or doctor’s office is breached and their data is placed in a position of jeopardy.
  3. 24 percent of consumers said they will change banks or credit card providers if their financial institution suffers a data breach.

As Marc Winger of Zephyr Networks explained, “It is scary for a business owner to see how many affected clients and customers will vanish post-breach. In past experiences, we have seen that such a drop-off can be anywhere from a 20% to even a 50% loss once the news gets out. That’s a big loss in terms of reduced sales and shows exactly how a data breach hits the bottom line of a business incredibly hard. Given the lack of skilled IT security professionals capable of dealing with such data breaches and the scope of work required to identify the vulnerabilities, it really makes sense for business owners to safeguard their futures by having a ready-made solution in place.”

Public Data Breach Challenges

public data breach

Public Data Breach Dangers

A further problem is too many companies have imprecise data breach detection systems and second-rate cyber security that casts too big of a net. Neiman Marcus experienced 30,000 security alerts during the period of its three-month public data breach in 2013. Such a bombardment of security alerts aids cyber-criminals in masking their attacks. By having imprecise network security systems and protocol and failing to move to the safety of the private cloud, small to mid-sized business owners are placing their future in jeopardy.

Zephyr Networks can address such problems and truly help safeguard the future of your business and protect you from the dangers of a public data breach. To learn more about how Zephyr Networks can help you with a tailored package of network security, data breach protection and private cloud IT options, please call 800.884.7559 for a free consultation.

Private Cloud More Crucial Than Ever Before To Block Peeping Eyes Of NSA And Avoid Anymore Heartbleed

Given the countless reports about the peeping eyes of the National Security Agency and the damage caused by the Heartbeat security vulnerability, it might be time for your business to abandon the public cloud and embrace the security of the private cloud. Although Zephyr Networks embraces the value of cloud computing and how much it can help small to mid-sized companies, we have never liked the idea of putting their programs and data into the hands of big brother. Yes, the NSA probably isn’t sitting in Amazon, Google, or Microsoft’s data-centers, but this doesn’t mean you want to give them the opportunity to access your company’s proprietary information.

Public Cloud Vs. Private Cloud

secure-cloudIT professionals who’ve resisted moving to a public cloud have never fully trusted the security of the public cloud. Regardless of what the NSA might or might not be doing and the recent exposed dangers of Heartbeat, we already know the government can, and will, grab cloud servers. Just ask Kim Dotcom about the seizure of Megaupload servers. Whether Dotcom was guilty of anything is still open to doubt, but all of Megaupload’s former customers’ data is still sitting in seized servers. Want to be sure your data is secure? Keep your most important company info on your own servers, in a secure datacenter, or with a private cloud.

This need for security and the solace of the private cloud is why Zephyr Networks has its own data center for its clients with complete data security and disaster recovery protection. Given the recent uproar over the Heartbleed vulnerability that hit the public cloud providers hard, Zephyr Networks believes it is time to emphasize the importance of the private cloud and secure data centers.

Did the NSA know about Heartbleed in advance, yet chose to do nothing beyond take advantage of the vulnerability for its own purposes? Without a doubt, Google knew about this critical flaw in Internet security and didn’t alert anyone until they had protected themselves. Neel Mehta, a Google engineer, first discovered Heartbleed – a bug that undermines the widely used encryption technology OpenSSL — in March. Google patched most of its own services before the companies publicized the bug on April 7.

Safety of the Private Cloud

Zephyr Networks emphasizes the importance of embracing the private cloud option for your business data. By providing a safe and reliable data service center, we provide our clients with the best of both worlds – the flexibility and power of cloud computing side-by-side with the reassurance of true privacy and security. To learn more about how the private cloud can help your company, please contact Zephyr Networks by calling (800) 884-7559 today.